-
Is Toyota the King of the New Energy Vehicle Hill?
In the past year of 2023, Tesla Model Y’s global sales surpassed Toyota’s Corolla and became the world’s best-selling passenger car. This is the first time that an electric vehicle has topped the world’s best-selling model. Tesla’s biggest competitor in the field of electric vehicles, BYD, has become the global new energy vehicle sales champion for the second consecutive year with sales of more than 3.02 million, and has become one of the top ten automakers in the world. Amid the public outcry, the banner of the automobile empire seems to be being passed from traditional car companies to new energy car companies. Tesla, whose sales volume has not yet…
-
Xiaomi’s Electric Vehicle Gamble: Can They Compete in a Price War?
“Xiaomi has yet to grace the table, but BYD has boldly overturned it.” This jest has recently gained traction across the digital landscape. On the 28th of December last year, Xiaomi Motors unveiled its inaugural vehicle, the Mi SU7. Since its debut, the pricing of the SU7 has garnered considerable attention. However, despite numerous rounds of speculation and rebuttals, Xiaomi Motors’ pricing remains shrouded in ambiguity. As the Year of the Dragon commenced on the 19th of February, Wang Chuanfu, who had advocated for industry upheaval in 2023, spearheaded a paradigm shift in 2024, ushering in a new era of price warfare in the sub-100,000 yuan segment of the low-end…
-
What to Expect from Xiaomi’s Entry into the Electric Vehicle Market
On August 24, it was reported in the market that Xiaomi has obtained the approval from relevant departments to produce electric vehicles (EV), which means that the mass production and launch in 2024 that Xiaomi has been emphasizing has already met the basic conditions. The reporter asked Xiaomi about this, but the company continued to remain silent and made it clear to the reporter that it “does not respond.” Before the release of this news, there are still many developments that have been paid attention to by the market in recent days. Including Xiaomi’s registration and filing of the “xiaomiev.com” website domain name, and the recent recruitment of workers by…
-
The Rise of Knowledge-Based Companies in China’s Economic Development
At different stages of economic development, there are always some star companies rising. BYD, Ningde Times, and Huawei are currently dazzling star companies. Their industries and products are different, but one thing is the same, that is, they are all typical knowledge-based companies. Knowledge-based companies are high-end human capital-intensive enterprises based on clusters of scientists. Knowledge leadership has become the core advantage and growth momentum of enterprises. The knowledge-based company is an important symbol of the development of the present era, and it is also an inevitable requirement of the development of the era. Times make heroes. Economic development is intrinsically linked to the transformative growth of business organizations. Since…
-
The Importance of Business Operations Over Marketing
Don’t have illusions about marketing. The success of an enterprise is the success of operation, and marketing is only a small part of business operation. As the founder of a marketing consulting firm, it’s a bit of a job loss to say that, but it’s the reality of the moment—marketing isn’t that important. C’estbon, the second-ranked bottled water brand in China, does not do much advertising, and its marketing is mediocre, but it can achieve an annual revenue of more than 10 billion yuan and maintain double-digit growth in 2022. The most important thing in making water is the ability to organize channels, not marketing. If you study C’estbon, Coca-Cola,…
